Kindle Publishing: The Importance Of Setting Realistic Goals

I’ve been doing Kindle Publishing for about two years at this point. I feel that I have the system down pretty well for growing my income from self-publishing and other types of online business. I’m also able to see mistakes that new publishers make who buy a course, join the community and start posting in the Facebook Groups.

A lot of these new people join and proclaim they want to make $10,000 or $20,000 a month and while it is awesome to have an overall goal like this, it is not very practical in the beginning. From a mindset perspective if you have not yet made $1 online it is extremely hard to envision making ten thousand times that ($10k) per month.

kindle publishing
Dr Evil will never be successful in Kindle.

If you are new to Kindle Publishing and want to maximise your chances of success you have to set realistic goals.

When you set a goal with Kindle Publishing, think on a scale of 1 – 10 how achievable that goal is, 1 being absolutely impossible and 10 being 100% certain. You want to pick a goal that falls between 8 and 10. Be completely honest with yourself about where that goal lies on the scale. If you are brand new going from earning nothing to $10k per month might be a 1 on the scale but earning your first dollar from KP might be a 10. If your goal is lower than an 8 you may want to consider lowering your goal to something more achievable.

Kindle Goal Setting Plan

So a good goal setting plan with Kindle Publishing (or any  Online Business) is:

  1. $1
  2. $100
  3. $300
  4. $500
  5. $1000
  6. $2000
  7. $3000
  8. $5000
  9. $7000
  10. $10,000
  11. etc.

That’s what I did and it has worked amazingly for me and continues to do so. All my goals are 9’s and 10’s because I found that works best for me.

Belief is so important in Online Business. If you strongly believe that you can accomplish something (a 10 on the scale) then chances are you will. However, if you don’t believe you can do something (1 on the scale) you will not accomplish it. You will not put the work in and/or self-sabotage. This is due to believing that it won’t happen and you’re just wasting your time. That’s why people who believe that Passive Income doesn’t exist are right. It’s so far outside of their belief system that even if I logged in and showing them my KDP, ACX and Createspace dashboards they still wouldn’t believe me. But that’s their reality and I’m completely fine with that.


In conclusion, set realistic goals that you strongly believe you can achieve and write them down on a piece of paper. Look at them often. Also, make sure your income goals go up in realistic increments e.g $1, $300, $500, $1000, etc.

Thanks for reading this blog post, I hope you found it useful. If you have any questions about goal setting with Kindle Publishing please ask them below. Cheers!

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